Malaysian streetwear brand Against Lab is releasing its second G-Shock collaboration for Southeast Asia. The theme is “The Universal Language” which refers to music, and the retro design on the classic DW-5600 base is inspired by the cassette tapes that were ubiquitous in the 1970s to 1990s. The G-Shock DW-5600AL24-7 watch has exclusive style elements on the face, band, and band keeper. The EL backlight displays a unique symbol, and the stainless steel case back is engraved with the Against Lab logo.
The DW-5600AL24-7 will be released on May 25 for RM595 at “The Universal Pop-Up Store” at 34, Lorong 1/77A in Kuala Lumper, and the pop-up store will be open until June 10 from 12 p.m. to 9 p.m. daily. The watch will also be released online on May 26 at againstlab.com and the official and Casio G-Shock website (casio.com/my), along with the Lazada Casio Official Store, and on May 27 at other authorized stores and Atmos K.L.
Free gifts will be available as part of the launch, including the Beat Tape cassette tape by Franco.$ with watch purchases at the pop-up store and Against Lab website, a clear display case by Lucentcase for the first eight pop-up store customers who purchase over RM1,500 in a single receipt, and an exclusive Against Lab x G-Shock T-shirt (for purchases of the watch at the G-Shock website, Lazada Official Casio Store, Atmos K.L., and official G-Shock stores, while supplies last.
For more information on the Malaysian release, visit gshock.casio.com/my. (The watch will also be released in Singapore, Thailand, Indonesia, and the Philippines. Follow your region’s G-Shock website at gshock.casio.com for release updates.)
Against Lab. x G-Shock DW-5600AL24-7 “The Universal Language” Promo Video:





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