G-Shock DW-6900CC25-4ER collaboration with Central Cee’s Syna streetwear brand is coming soon
October 25, 2025
The official announcement is yet to come, but someone was kind enough to let us share these photos of the upcoming G-Shock collaboration with Central Cee’s Syna streetwear brand (also known as Syna World). The British rapper, who will be performing on Sunday at ComplexCon in Las Vegas, became a G-Shock brand ambassador in 2024, and this DW-6900 is his first collaborative release with Casio.
The DW-6900CC25-4ER watch is a dark red burgundy color inspired by the old U.K. passport (from 1988-2020) and features the graffiti-style Syna logo as a gold background. “SY:NA” is printed on the band in a segmented LCD style, and a full logo with “2025” is engraved on the case back. The collaboration reaffirms the iconic status of the DW-6900 as a staple in hip-hop and streetwear culture, blending toughness with bold urban style. Central Cee elevates the partnership by creating a statement piece that is as tough as it is timeless, reflecting his personal connection to the brand and streetwear spirit. The rapper is known to have been a fan of G-Shock watches in his youth and wore them in some of his music videos before becoming a brand ambassador.
Fresh off his 2025 world tour in support of the “Can’t Rush Greatness” album, Central Cee will be performing at ComplexCon on October 26 (his scheduled performance was changed from the original October 25 date), Rolling Loud India in Mumbai on November 22, and Coachella in April 2026. G-Shock and Syna will be exhibiting at ComplexCon (October 25-26), and the DW-6900 collab is likely to be officially unveiled there. Syna is also releasing a capsule collection with A Bathing Ape (BAPE) and Spotify in November 2025, with Central Cee serving as creative director.
The Syna World online shop ships internationally and is located at www.syna.store.
Update: Syna announced the collaboration on Instagram (embedded below) along with the BAPE x Spotify collab and a Nike one, with waitlist registration available at syna.store/waitlist. (Note: There are a bunch of other Syna and Syna World sites that are not believed to be authorized and may be selling counterfeit products. The syna.store site is the only confirmed official site.)
Update 2: G-Shock Germany announced the collaboration with new images on Instagram, suggesting that it will be released throughout Europe.
Update 3: The DW-6900CC25-4ER (£129) is now listed as coming soon at casio.com/uk and will also be sold in select European countries for €149.
Disclosure: G-Central is an independent fansite supported by ads. We may earn a commission on sales from our links to external sites labeled with "affiliate link." Prices in articles are USD unless otherwise noted. Japanese yen prices include tax. Please follow your country's official G-Shock site for release updates.
We use technologies like cookies to store and/or access device information. We do this to improve browsing experience and to show (non-) personalized ads. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional
Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional
Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
