The Beautiful People x G-Shock GM-S110BP-5A was released in December in Japan and Asia. This collaboration features a small-size GM-S110 with a stainless steel bezel and an understated style that is suitable for all genders. The light yellow gold ion-plated bezel combined with the brown resin band presents a neutral appearance that can match a variety of outfits. The brand logo appears on the face, band keeper, and case back, and the watch comes in a matching case and box.
Beautiful People is a Japanese fashion label founded in 2006 by Hidenori Kumakiri with classmates from the Apparel Design Technique Course of Bunka Fashion College. The brand became very popular in Japan and is sold at select retailers around the world. Vogue called it the “Japanese Label to Know Now” in 2017, and Kumakiri was awarded 38th Mainichi Fashion Grand Prix in 2020.
The watch measures 46 x 42 x 13 millimeters and weighs 55 grams. Features include shock resistance, 200-meter water resistance, world time, stopwatch, timer, 5 daily alarms, and double LED light. The GM-S110BP-5A is the first collaborative GM-S110 model and the seventh GM-S110 model overall. In Japan, the GM-S110BP-5AJR has a tax-included price of 33,000 yen.
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